Overmortal Technology Blog.

Imagine Your Reality: Talks on Social Media

by Michael on 2009-08-14 10:12:57 tags: imagine your reality, life coaching, social media, social networking, taylor ellwood

Following up on my "bully beatdown" of the social media expert meme, I wanted to examine some of the business practices and ideas of an actual social media consultant: life coach Taylor Ellwood of Imagine Your Reality. Taylor is a noted author and speaker who a few years ago opened up a consulting service to help people through life coaching. Most recently, he has been consulting with businesses on their social media initiatives and training people and businesses alike on the advantages and practices of social networking and social media.

From his web site:

I teach businesses and writers how ...

The Emergence of the "Social Media Expert"

by Michael on 2009-07-31 15:01:36 tags: sem, seo, social media, social media expert, social networking

There's been a trend recently in LinkedIn profiles, Twitter accounts, blog posts and marketing buzzwords. It's a trend that reminds me of the days when SEO first started to gain ground. A trend that was relived when AdWords started ripping through most company's marketing plans. This trend is now rearing its ugly head again; only this time, it has taken the name "social media expert."

Now I'm not attacking people in the SEO or SEM field; however, I will say that those supposed "experts" that came crawling out of the woodworks with their "I can get ...

Security: Cleaning a Virus Infected Network

by Michael on 2008-12-09 09:06:33 tags: anti-spyware, anti-virus, networking, security

When a company's network gets compromised by a virus, it can set off panic throughout the workplace; and with Internet access a “must” for most company employees (specifically for email and company Intranet work), a network infection can happen in the blink of an eye.

In one particular case, Overmortal was called in to help one of our clients fight a company-wide infection that had crippled their network. The infection was extremely bad. Every single desktop computer was infected with three separate viruses and each time any one computer was clean, the virus was pushed back out to it ...